Importance of a Digipak

Importance of digipaks

The album track list should always appear on the back panel.

Intertextuality is a key feature should be considered, as the image on the front links with the merchandise and other promotional material in order to create familiarity with the audience.

Show a close relationship between the digipak and the target audience

The digipak design should relate to the genre of music.

So I must consider the font , artist name, album name, image and information of artist and producers and record label companies, barcodes.Font Size,lettering.

Image

Design or artwork

Mise en scene

Photograph of the artist

Colours props lighting make up facial expressions

 

Colour and connotations Theme

Stars and icons

Because its a new artist, a close up should be on the front cover. Well known artist like beyonce, dont need to do that because the target audience is already familliar.

Representations

Good , glamour

 Bad guns vilonce not good for younger generation

Be sterotyped, black artists if they show guns, they'd be sterotyped in a bad way from crtics.