Tuesday, 11 December 2012

Ancillary; Digipak three; Britney Spears.

Britney Spears - Circus

 
This digipak follows the theme of Circus as on the front cover she is sat infront of a light golden curtain. There is a border around the front cover, which is many blue stars which give the idea of glamour and that she is a star, such as in the circus performing for the audience. The fonts are the same as that on the poster, however they do not associate to the fonts on the video. For example, the video is very modern as the fonts are black, silvers and 3D. The colouring is very different as on the digipak the colours are typical colours of the circus such as reds, yellows and gold. One of the only things on this back cover that relates to the circus is the clown who is stood next to the bed as clowns are an often feature of circuses. In terms of the link between the video and the digipak, there is not much as the video all seems very modern and Spears seems very mischievous and independent, whereas on the digipak she seems very innocent and fragile. So even our interpretations of the artist differ between the two texts. We can see that when it comes to lighting for the images, one of the images (front cover) is very lit up, clearly on a set to make her seem more innocent, whereas on the other side the lighting is very dim and dark, especially as the only forms of lighting on this shot is from what seems to be a lamp out of the shot. This could show that there are two different sides to Britney Spears, making some form of synergy between the video and the digipak. One clear thing to notice on the digipak is that there is a barcode on the back, and there are also some symbols which clearly represent the companies which have been involved in the creation of the digipak, music video and CD itself. This will be something that we will need to make sure we put on our own digipak to make sure it is very realistic.

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